Guides
Straight answers on local search
The questions local business owners actually ask us, answered properly. No fluff, no theory you can’t use.
Why does my competitor rank higher than me with fewer reviews?
Review count is only one of several ranking signals, and rarely the deciding one. Here is what is actually putting your competitor above you.
4 min readDoes posting on your Google Business Profile actually affect rankings?
Posts are not a confirmed ranking factor, but they still matter. Here is what posting does, what it does not do, and how much time it deserves.
3 min readHow do I choose the right primary category for my business?
Your primary category is one of the strongest signals on your Google Business Profile. Here is how to pick it, and why broad is usually the wrong instinct.
4 min read